It is a great way to engage with customers by creating brand-led communities. They provide an excellent platform for your members to share knowledge and build a personal connection with your brand. They also serve as content marketing platforms that scale your content marketing efforts.
There are many options to create brand-led communities. Some of these options include Kajabi, Mighty Networks, and Slack. All of them offer different functionality and features. Each of these can be used to build a brand-led community, which will help you get new customers and maintain a customer base.
An intuitive user interface is the first thing you should look for in a community platform. It should be easy for members to access information from anywhere and join in on discussions. To prevent spammers from flooding the community, your community should have a robust security system and automated tools. These tools should allow you to see a full view of the community's activity and trends. You should also have the ability to track which actions are being taken by users. You should also see the number of users who are active in your community as well as the most popular topics.
You can also create virtual hangouts in community software. Virtual hangouts offer users the opportunity to collaborate and search out experts. These virtual hangouts are either semi-private or public, depending on what the community needs. If your community is professional, this is a great feature.
A membership site can also be created using community software. This community site is hosted on your domain. It includes user profiles, courses and subscription fees as well as an activity feed. A membership site can also be hosted on a branded mobile app.
White-label community software is available for most of the options. This means that you can have your own domain and branding. Some of the community software solutions are also based upon social media platforms. You can integrate your social media accounts into your community software. These solutions will allow you to create connections and engage alumni for your events.
Vanilla is a community platform that allows for a growing range of integrations. Vanilla offers an open-source version, but they also offer a paid plan with more advanced features. They offer a 14-day free trial to test the platform. You can also pick from any of the three paid plans. The plans range from just 250,000 to over 1 million pageviews. You can also get a free plan that offers limited features.
Circle is another community platform. Circle is an app that integrates with Slack, Kajabi, and email marketing software. This platform allows users the ability to create private or public spaces, search with custom search filters and add members using custom profile fields. Circle can also be integrated with Wordpress or WordPress. It provides tools for creating secret areas and a searchable members directory.
Community software can create bots that encourage communication, in addition to creating public and private spaces. These bots will answer questions, track member participation, send automated emails with the top issues and questions, and can also answer questions. They can also be used for gamification. Gamification encourages members and increases participation.