Hotels review sites can be an invaluable resource for information. While the hotel industry has a lot of competition, hotels need to keep up with the times by monitoring the reviews posted about their business. Hotels can outperform their local competition by having a strong portfolio of reviews.
You should first use several review sites. Even though the top sites have the highest traffic, they may not always provide the most information to the customer. This is why it is so important to find the best sites for your hotel. The ideal scenario is to visit as many top tourist sites as possible. But don't do it too often.
One of the largest hotel review sites is TripAdvisor, which claims to have over 730 million reviews. The site boasts a vibrant community that is willing to share their experiences with hotels, as well as photos and recommendations. It also features an algorithm that can detect fraudulent transactions. It can also be used to book hotels online.
TripAdvisor's reputation has been built largely by the contributions of its customers. In fact, the site has a community of over 730 million, and there are a multitude of ways to make a mark. The site is known for its travel content, and it has a strong emphasis on customer service. However, the site is susceptible to fraud.
Another popular hotel review site is Yelp, which has a devoted community of 178 million monthly visitors. This site is more of an online social network than a booking service. The site allows guests to leave reviews and is moderated. Reviewers can post reviews that aren’t quite as biased than those on TripAdvisor.
Google is another well-respected site. It offers a listing of hotels, complete with photos and prices. Google recently launched the Hotel Finder tool that allows users to search for and book hotels within seconds.
Facebook may be a familiar name, but it's not quite as popular as Google. The real names policy of the social media giant can help you identify who reviewed your hotel. If your hotel has an official Facebook page, you are able to recommend the service and invite your friends to do the same.
You can improve your online reputation by joining any of these groups. Listen to what your guests have to say about you and then take action. As you do, you'll be able to learn more about your guests and determine whether or not there are issues with their stay that you can address.
Review sites that are best for hotels will allow you to reach a wider audience and connect with more quality leads. When choosing where to spend your marketing dollars you need to think about which sites will offer the best benefit for your hotel.